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How much is AI invisibility costing you?

Buyers ask ChatGPT and Perplexity for recommendations. When AI names your competitors and not you, the deals leak silently. Estimate the size of the leak in 30 seconds.

30
How many new clients or deals you close monthly
€2,000
Revenue per customer over the relationship (LTV)
80%
15%
Public research puts AI assistants around 15-20% of digital queries in 2026, and climbing

Your estimated leak

€7,200 / month
going to whoever AI recommends instead of you
Customers lost to AI answers3.6 / mo
Lost revenue per year€86,400
If AI share doubles (trend)€172,800 / yr
Estimate based on public research on AI search adoption (2025-2026). Your real exposure depends on your category and current visibility. The free scan measures it.

See where you actually stand: free scan of your visibility in ChatGPT & Perplexity

How this is calculated + sources

Lost customers per month = new customers × share researching online × share of research in AI assistants. We assume that when AI answers a category question and your brand is absent, that demand goes to the brands AI does name. Lost revenue = lost customers × average customer value.

Reference points: AI assistants handle roughly 15-20% of digital information queries as of 2026 and the share has been growing fast year over year; the majority of consumers research online before buying services. These are directional public-research figures, not a measurement of your business. For your actual visibility, run the free scan.